Gaya APA

Schultz, Don E., Tannenbaum, Stanley I.. (1988). Essentials of Advertising Strategy (Ed. 2.--). USA: NTC Business Books.

Gaya Chicago

Schultz, Don E., Tannenbaum, Stanley I.. Essentials of Advertising Strategy. Ed. 2.-- USA: NTC Business Books, 1988. Text.

Gaya MLA

Schultz, Don E., Tannenbaum, Stanley I.. Essentials of Advertising Strategy. Ed. 2.-- USA: NTC Business Books, 1988. Text.

Gaya Turabian

Schultz, Don E., Tannenbaum, Stanley I.. Essentials of Advertising Strategy. Ed. 2.-- USA: NTC Business Books, 1988. Print.